Rafael Ayuste

Senior Vice President / Group Head Trust & Investments Group

BDO Unibank


Rafael Ayuste, Jr., is a Senior Vice President of BDO Universal Bank, Inc. and is currently responsible for the Personal Equity & Retirement Account (better known as PERA) business of the bank. He joined BDO in July 16, 2013 and was assigned as group head of the Wealth Advisory & Trust Group of BDO Private Bank, Inc. He spent more than thirty years in the banking industry with twenty four (24) years in the trust industry. Prior to joining BDOPB, he was the Trust Banking head of the Philippine National Bank and Security Bank and Deputy Group Head of Metrobank- Trust Banking Group. He also held various banking positions as head of Sales and Distribution of Banco Santander, Philippines and Citibank handling the Citibank Savings franchise. He is currently the President of the Trust Officers Association of the Philippines (TOAP). He has previously served as president of the association for three (3) terms.

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An Update on the Wealth Management Market in the Philippines: Rising Optimism The Philippines has always been one of those economies and markets that has perhaps promised more than it has delivered. But there is considerable optimism that the private sector, the regulators and the government are more aligned than ever in wanting to promote the financial sectors as the country....

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