Insurance

Sun Life Appoints Mahima Tankha Marwah as Chief Client Experience & Marketing Officer, Asia

Sun Life has announced the appointment of Mahima Tankha Marwah as Chief Client Experience and Marketing Officer, Asia effective March 15, 2024.

Mahima will be responsible for leading the client and marketing strategy across the region to grow brand health, deepen client engagement, and inform product innovation to meet client needs.

Commenting on the appointment, David Broom, Chief Client & Distribution Officer, Asia said: "I’m thrilled to welcome Mahima to the team. Her extensive experience and proven track record in brand and product marketing, customer experience and insights, and digital sales will enhance how we connect with our clients and ensure we continue to deliver exceptional experiences and drive growth across Asia."

Mahima brings over 20 years of experience in channel management, brand management, digital marketing, customer experience and insights in life, health, and general insurance in Asia. Prior to joining Sun Life, Mahima held senior insurance distribution, client experience and marketing roles at global financial services providers, FWD and Allianz.

Mahima Tankha Marwah, Chief Client Experience and Marketing Officer, Asia said: "I am excited to join Sun Life to continue to grow their world-class Client Experience and Marketing function. I am excited to work with new colleagues across Asia to drive business growth and deliver solutions that will help client’s meet their health and wealth goals.”