We were delighted to host our annual Vietnam Wealth Management event in Ho Chi Minh on Wednesday November 8 for the Wealth Management Community.

Thanks to our partners: Comarch, Henley & Partners, VinaCapital, Evooq, Avaloq, Synpulse and Wealtra.

Nov 8

VIETNAM WEALTH MANAGEMENT FORUM 2023

Le Meridien Saigon, Vietnam

Featured Partners
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A community of leading organisations within Asian Wealth Management

Featured speakers
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Senior figures in Asian Wealth Management are speaking at this event

Minh Nguyen

Allianz Partners

Vibhooti Chaturvedi

Avaloq

Evrard Bordier

Bordier & Cie

Kamolchanok Dhilokratchatasakul

Comarch

Grzegorz Prosowicz

Comarch Capital Markets

Rainer Michael Preiss

Das Family Office

Mathieu Cambou

Evooq

Damian Bunce

Exness

Why you should attend Hubbis events

Connect

Connectivity across Private Banking, Independent Wealth Management, Retail Banking, Asset Management, Insurance, Technology, Professional Services and other communities.

Learn

Find out how the industry can develop further & lessons it can learn from elsewhere. Improve skills and knowledge through a practical, enjoyable and interactive learning experience.

Enjoy

Hubbis events are not only consistent, relevant, engaging and unique but also highly positive, and fun experiences.

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INDEPENDENT WEALTH MANAGEMENT FORUM - Singapore 2024

Le Meridien Saigon, Vietnam

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Event Agenda
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  • 8.20am

    Registration

  • 8.45am

    Welcome Address

    Michael Stanhope

    Founder & Chief Executive Officer

    Hubbis

  • 8.50am

    Panel Discussion

    Private Wealth Markets in Asia – and how can they engage Vietnamese clients?

    • What are the key trends taking place in private wealth management globally and particularly in Asia, and where are the biggest challenges and opportunities?
    • What growth potential lies ahead, and where are the key opportunities for the foreseeable future? What are your key priorities over the next 12-months?
    • What’s your view on Vietnam and the opportunity it represents to you?
    • What are the challenges?
    • How can foreign private wealth managers partner with local firms?

    Chair

    Zac Lucas

    Partner – International Private Wealth

    Spencer West

    Speakers

    Philipp Piaz

    Partner

    Finaport

    Evrard Bordier

    CEO and Managing Partner

    Bordier & Cie

    Reuben van Dijk

    Director

    Melbourne Capital Group

    Tan Woon Hum

    Partner, Head of Trust, Asset & Wealth Management Practice

    Shook Lin & Bok

  • 9.20am

    Presentation - Wealth as a Service: Looking beyond the “Crazy Rich Asians”

    Abhi Saxena

    Associate Partner

    Synpulse

    Global wealth managers are heavily investing with a laser focus on capturing the growing HNWI population in Asia’s emerging markets. The local universal banks are revamping their client segments to provide tailored advisory services to the wealthy. But are the resources being allocated towards the correct target client base? Are we missing the accelerated growth of a particular wealth segment which will overshadow the HNWI wealth base in the near future? Let’s look beyond Asia’s crazy rich and understand how WMs are gearing up with innovative wealth operating models to capture, service and retain this underserved population.

  • 9.30am

    Panel Discussion

    Digital Transformation – Getting it Right

    • What are the key priorities in terms of boosting internal and operational efficiencies and achieving cost savings?
    • What are the key digital solutions that will help deliver greater client centricity, personalisation and client satisfaction?
    • How can digital tools and solutions help incumbents stay ahead of the pack in an increasingly competitive wealth management market?
    • What are some of the advantages or possibly drawbacks of digital investment platforms?
    • How does technology help the wealth market to curate and then deliver advice more effectively?
    • It’s a young and digitally savvy population – but older people have the majority of wealth. So how is the opportunity evolving?
    • How do you use technology today?
    • How do wealth managers make the right decisions, firstly on what areas to focus on, and then which solutions to adopt and which technology partners to work with?

    Chair

    Abhi Saxena

    Associate Partner

    Synpulse

    Speakers

    Mukesh Pilania

    Head of Retail Digital Banking

    Techcombank

    Gauraw Srivastava

    Head of Private, Affluent, Mass-affluent Banking & Wealth Management

    VPBank

    Brook Taylor

    Chief Executive Officer - Asset Management

    VinaCapital

    Mathieu Cambou

    Chief Product Officer

    Evooq

    Peter Bui

    Chief Digital and Transformation Officer

    SSI Securities

  • 10.00am

    Presentation - Strengthening customer lifetime value in wealth management

    Kamolchanok Dhilokratchatasakul

    Business Development Manager

    Comarch

    • Importance of customer lifecycle and the main milestones
    • Elements of customer lifetime value
    • Tools and ideas to strengthen customer lifetime value
  • 10.15am

    Head - to - Head Q & A

    Grzegorz Prosowicz

    Head of Consulting and Product Management

    Comarch Capital Markets

    • How are wealth managers in Vietnam enhancing their digital capabilities?
    • What are some of the trends we are likely to see in the Post-covid world?
    • How does Comarch help with the process of digital transformation?
  • 10.25am

    Presentation - Re-imagining the Wealth Management Journey: How advisors play a key role

    Mathieu Cambou

    Chief Product Officer

    Evooq

    • What makes a good wealth management journey and why is it important?
    • What are the preferences of Asian Wealth Management clients?
    • How do we simplify the wealth journey and empower the advisors at the same time?
  • 10.40am

    Presentation - Strategies to pursue the wealth opportunity in Vietnam

    Vibhooti Chaturvedi

    Regional Director, Head of South Asia

    Avaloq

    • Explore how wealth management firms in Vietnam need to prioritize client-centric approaches by aligning their services with evolving client priorities and emphasizing personalized financial strategies
    • Discuss the role of cutting-edge technologies, such analytics and digital platforms, enabling firms to enhance client experiences, streamline operations, and provide more accessible services
    • Explore the evolving economic landscape in Vietnam and the need for wealth management firms to adjust to new economic models, take advantage of opportunities in growing areas, and handle regulatory changes to succeed in the Vietnamese wealth management industry
  • 10.55am

    Presentation - Citizenship and Residency – Opportunities and Trends for the year ahead

    Jacky Poh

    Deputy Head Southeast Asia

    Henley & Partners

    • Alternative residences or citizenships in times of Political Uncertainty
    • Domicile diversification – a new asset class
    • An Introduction to Henley & Partners Education Service
  • 11.10am

    Refreshment & Networking

  • 11.40am

    Presentation - AI Technology and Wealth Management

    Dat Tong

    Senior Market Strategist

    Exness

    • How will AI transform wealth management?
    • Problems in Wealth Management
    • How can AI help?
  • 11.55am

    Panel Discussion

    What are the Investment expectations of wealthy Vietnamese clients?

    • What are the trends and developments in the local fund management market?
    • Cash rates have been very compelling (until recently) – how do we create more sustainable interest in mutual funds and other options?
    • What are the trends and developments in the international markets?
    • To what extent can Vietnamese HNW clients invest in offshore international markets? What are the issues, regulations, procedures, and limits?
    • What are the distinct financial needs and aspirations that drive their investment decisions?
    • One primary reason HNW clients invest internationally is to diversify their portfolios? How can local clients diversify their portfolios?
    • To what extent are any of the following a concern? Currency Risk, Tax Implications, Developments in the Regulatory Environment, Geopolitical Risks, Economic Factors?
    • What trends do we see with young Vietnamese?

    Chair

    Michael Stanhope

    Founder & Chief Executive Officer

    Hubbis

    Speakers

    Rainer Michael Preiss

    Partner & Portfolio Strategist

    Das Family Office

    Damian Bunce

    Chief Customer Officer

    Exness

    Eric Levinson

    Deputy Managing Director, Head of Business Development

    VinaCapital

  • 12.25pm

    Presentation - Vietnam – Equity Market Opportunities 2024 and beyond

    Mike Nguyen

    Investment Director

    VinaCapital

    • Strong economic growth to support corporate earnings growth
    • Attractive valuation and alpha opportunities for active investors
    • EM upgrade a medium term catalyst
  • 12.40pm

    Panel Discussion

    The Evolution of Wealth Management in Vietnam

    • How is the asset & private wealth management industry evolving?
    • How should banks be regulated?
    • What are the challenges to further growth?
    • How can we move clients from cash into new products? What’s the role of the regulator and industry in this process?
    • How is the investment proposition developing? How can we add more depth and sophistication?
    • It appears that new funds get approved – but do we need a more progressive way to approve distributors of funds?
    • How has the mutual funds industry developed and what’s next?
    • Fees, profitability, cost – what’s the right business model?
    • How can you structure a local private bank, so you offer value to clients beyond investments?

    Chair

    Eric Levinson

    Deputy Managing Director, Head of Business Development

    VinaCapital

    Speakers

    Pramoth Rajendran

    Head of Wealth and Personal Banking

    HSBC Bank

    Gauraw Srivastava

    Head of Private, Affluent, Mass-affluent Banking & Wealth Management

    VPBank

  • 1.10pm

    Lunch & Networking

  • 2.00pm

    Panel Discussion

    The Client Journey - from business wealth to financial wealth

    Wealth management is a profession aimed at improving the lives of wealthy people. Although becoming wealthy is an ambition for many people on this planet, it is important to realise that wealthy individuals and families are faced with a multitude of challenges for which they – and often – require professional advice for the following reasons:

    • They are scared to lose their wealth or to miss ‘obvious’ opportunities.
    • They don’t know whether or when they have enough wealth.
    • They struggle with wealth and business succession matters.
    • They have security concerns and seek some level of confidentiality.
    • They don’t know how to communicate effectively about their wealth with their children.
    • They anticipate or are going through a divorce.
    • They fear a diminishing mental capacity (e.g. Alzheimer’s) and the impact of such illness on the management of their wealth.
    • They want to leave an impactful imprint (= legacy), but are not sure where to start.


    Our panel of experts will address the following questions in depth:

    • Typically, how do clients become wealthy? And when do they transition from business wealth to investment wealth?
    • What are the ‘real’ challenges that UHNW clients face today?
    • Many have made money in their business, and they want to know how to preserve it for future generations. How do they achieve this?
    • What is wealth planning and structuring? What are the trends?
    • How much money has yet to pass to the next generation in Asia? What are the issues?
    • What is family governance / corporate governance – and why does it matter?
    • Why do families become multi-jurisdictional? Why do families hold family wealth in places like Singapore or Hong Kong?
    • Philanthropy and giving – what does this mean in reality?
    • Residency and Citizenship – how does this factor into the equation?
    • What is the current and future role of regional wealth management hubs like Hong Kong and Singapore?
    • What is a Family Office? Is it necessary? And where and how do you set one up?

    Chair

    Michael Stanhope

    Founder & Chief Executive Officer

    Hubbis

    Speakers

    Tan Woon Hum

    Partner, Head of Trust, Asset & Wealth Management Practice

    Shook Lin & Bok

    Zac Lucas

    Partner – International Private Wealth

    Spencer West

    Jacky Poh

    Deputy Head Southeast Asia

    Henley & Partners

    Reuben van Dijk

    Director

    Melbourne Capital Group

  • 2.40pm

    Panel Discussion

    The Private Client Adviser Journey

    What are you trying to achieve by becoming a wealth manager? What are the problems you are trying to solve for a client? How can you become a client-centric wealth adviser? And build the knowledge and experience to truly help your clients and address the many challenges and concerns they have? In this panel we will discuss the essence of needs-based, client-centric wealth management. Focussing on increasing your awareness at various levels:

    • Awareness of the value we can add in the areas that require technical competence.
    • Awareness of the evolution of the wealth management industry.
    • Awareness of what it means to be a client-centric wealth manager.

     

    The panel of esteemed experts will address the following important questions:

    Being a successful private wealth adviser, especially when dealing with UHNW (Ultra High Net Worth) clients, requires a combination of technical skills, interpersonal skills, and certain character traits. We can discuss some of the following on the panel:

    • Technical Skills – including Financial Acumen, Estate Planning, Tax Knowledge, Risk Management, Legal Insight, International Finance and Portfolio Management.
    • Interpersonal Skills – including Relationship Building, Communication Skills, Discretion and Confidentiality, Negotiation Skills and Networking: Building.
    • Character Traits – including Integrity, Detail Oriented, Proactive Thinking, Adaptability, Continuous Learning, Patience and Cultural Awareness.

    Chair

    Michael Stanhope

    Founder & Chief Executive Officer

    Hubbis

    Speakers

    Philipp Piaz

    Partner

    Finaport

    Zac Lucas

    Partner – International Private Wealth

    Spencer West

    Eric Levinson

    Deputy Managing Director, Head of Business Development

    VinaCapital

    Jamie Bubb-Sacklyn

    Chartered Financial Planner

    Melbourne Capital Group

  • 3.20pm

    Refreshment & Networking

  • 3.40pm

    Panel Discussion

    Who are the different players? How do they work together to help the client?

    • What is a Private Bank?
    • What is a Fund Manager?
    • What is an Independent Wealth Manager – like a Multi-Family Office (MFO) or External Asset Manager (EAM)?
    • What is a Family Office? • What is an Independent Financial Adviser (IFA)?
    • What does a private client lawyer and tax adviser do?
    • How do we build the platform and get technology and processes right?
    • What is a trust company and fiduciary services firm?
    • How do we curate investment portfolios and manage risk?
    • What are the different business models and how do the economics for each work?
    • Who is licenced to deliver advice to whom?
    • What is the importance of relevant accreditation learning and professional development?
    • How does regulation and compliance effect the industry?

    Chair

    Michael Stanhope

    Founder & Chief Executive Officer

    Hubbis

    Speakers

    Jacky Poh

    Deputy Head Southeast Asia

    Henley & Partners

    Damian Bunce

    Chief Customer Officer

    Exness

    Zac Lucas

    Partner – International Private Wealth

    Spencer West

    Eric Levinson

    Deputy Managing Director, Head of Business Development

    VinaCapital

    Minh Nguyen

    Country Lead

    Allianz Partners

  • 4.20pm

    Panel Discussion

    How can you build a successful Private Wealth Management Firm?

    Many local banks are attempting to build a private bank. But how do you deal with your biggest clients? And create a proposition bespoke to them? And even though some banks and their key branches have some impressive cash deposits - How do you now move clients out of cash into new products?

    Success in private wealth management hinges on the ability to marry the traditional values of trust, discretion, and personalized service with the agility to adapt to a rapidly changing financial landscape. Here are some critical elements we can discuss with our panel of experts:

    • Trust and Reputation: Perhaps the most crucial element in private banking is the trust between the bank and its clients. High-net-worth individuals prioritize discretion, integrity, and trustworthiness. A solid reputation can take years to build and seconds to ruin.
    • Personalised Service: Clients expect tailored solutions that cater to their specific needs. Relationship managers or private bankers must deeply understand the needs, preferences, and objectives of each client to offer relevant advice.
    • Expertise: The financial needs of wealthy clients can be intricate. Banks need to have a team of experts who are proficient in various financial instruments, from simple bank products to complex investment and tax structures.
    • Innovative Solutions: As financial markets evolve, so do the tools and instruments available. A successful private bank must be at the forefront of innovation, offering its clients new opportunities to grow, protect, and pass on their wealth.
    • Robust Digital Platform: While the human touch is essential in private banking, a seamless and secure digital platform can enhance customer experience, especially in an increasingly digital world. • Risk Management: Safeguarding the wealth of high-net-worth individuals is paramount. Effective risk management practices, both in investment strategies and operational aspects, are fundamental.
    • Regulatory Compliance: Given the heightened scrutiny on financial transactions, especially those involving substantial amounts, staying compliant with ever-evolving regulations is essential. Failure to do so can result in significant penalties and loss of reputation.
    • Diversified Services Offering: Beyond investment advice, wealthy clients might require estate planning, tax consultancy, philanthropic advice, real estate management, and other services. Banks that offer a holistic approach are often more appealing.
    • Continuous Learning and Professional Development: The financial landscape is continuously evolving, and so are the needs of clients. Regular training and development programs for staff ensure that they remain knowledgeable and competitive.
    • Transparency: Hidden fees or complex fee structures can erode trust. Clear, transparent policies around pricing, services, and potential conflicts of interest are crucial.
    • Networking Opportunities: Some private banking clients value the chance to network with their peers, be it for business, investments, or philanthropy. Organizing events or providing platforms for such networking can add value.

    Chair

    Michael Stanhope

    Founder & Chief Executive Officer

    Hubbis

    Speakers

    Evrard Bordier

    CEO and Managing Partner

    Bordier & Cie

    Reuben van Dijk

    Director

    Melbourne Capital Group

    Philipp Piaz

    Partner

    Finaport

  • 5.00pm

    Forum Ends

Nov 8

VIETNAM WEALTH MANAGEMENT FORUM 2023

Le Meridien Saigon,Vietnam

Speakers

Minh Nguyen

Allianz Partners

Vibhooti Chaturvedi

Avaloq

Evrard Bordier

Bordier & Cie

Kamolchanok Dhilokratchatasakul

Comarch

Grzegorz Prosowicz

Comarch Capital Markets

Rainer Michael Preiss

Das Family Office

Mathieu Cambou

Evooq

Damian Bunce

Exness

Dat Tong

Exness

Philipp Piaz

Finaport

Jacky Poh

Henley & Partners

Jamie Bubb-Sacklyn

Melbourne Capital Group

Reuben van Dijk

Melbourne Capital Group

Peter Bui

SSI Securities

Tan Woon Hum

Shook Lin & Bok

Zac Lucas

Spencer West

Abhi Saxena

Synpulse

Mukesh Pilania

Techcombank

Gauraw Srivastava

VPBank

Brook Taylor

VinaCapital

Eric Levinson

VinaCapital

Mike Nguyen

VinaCapital

Nov 8

VIETNAM WEALTH MANAGEMENT FORUM 2023

Le Meridien Saigon,Vietnam

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Nov 8

VIETNAM WEALTH MANAGEMENT FORUM 2023

Le Meridien Saigon,Vietnam

Summary

Setting the Scene for the 2023 Vietnam Wealth Management Forum

The Journey Continues 

Hubbis sub-titled the 2022 Vietnam Wealth Management Forum ‘The Journey has just Begun’. And for 2023 our sub-title is ‘The Journey Continues’. Why is that? Because the growth and diversification have surprised us, and also anecdotally surprised many of the incumbents and the would-be competitors in the country’s rapidly expanding wealth management industry. And the experts are projecting another year of robust growth in 2023, on top of strong expansion in 2022.

The prize is taking a prominent position in Vietnam’s youthful but immensely promising wealth market. Vietnam is home to more nearly 100 million people – the 14th largest population in the world – and its people are young, educated, driven, and eager to work and succeed. These highly appealing demographics are proving a magnet for the growing number of global and international companies moving to Vietnam in recent years and bringing with them both large amounts of FDI and also technology and expertise.

The country’s middle class of nearly 33 million people is expanding fast thanks to new work opportunities and rapid urbanisation, creating ever-growing demand across all consumer sectors: from property and construction materials to technology to consumer goods and services. As the economy grows and diversifies apace, so too the capital markets are expanding and the range of investment opportunities growing all the time.

At the same time, private wealth is expanding even faster than the GDP, meaning there is more and more discretionary money available for investments and savings. And it is certainly not only the massed ranks of the mass affluent sector that are growing fast - the number of HNW and UHNW clients in Vietnam is growing rapidly year on year.

The Hubbis Vietnam Wealth Management Forum will see a range of presentations and workshops from eminent sources on digitisation and on investment opportunities.

And there will be a total of eight panel discussions throughout the day, all drilling down into key trends evolving in the domestic market, and elaborating on how the institutions, the leaders, the RMs, advisors and other specialists can hone their skills.  and build their own propositions alongside helping to build the private banks and wealth and asset management firms they work with.

Key Wealth Management Trends and Enhancing Client Engagement

Our chosen experts will analyse key wealth management trends globally and what is happening in Asia, as a precursor to discussing key opportunities and challenges in Vietnam. They will position their views with the Vietnam client market in the target sights, as incumbent competitors and new entrants strive to enhance their current and potential client engagement.

Digital transformation and Vietnam’s wealth market: What, why and how?

Technology businesses and FinTechs of all types serving the wealth management community need to have a deep and sophisticated understanding of the key trends and priorities of the industry if they are to create and deliver optimal digital solutions. Technology has been revolutionising the offerings and efficiencies of private bankers, EAMs, MFOs, SFOs and across the broad wealth management community in the region, but the technology and FinTech winners are those whose products and services address vital needs and also anticipate future developments in the market

A panel discussion will see a set of digital transformation and also wealth management experts analyse what Vietnam needs to fast forward its wealth management proposition for the future. And the mission is simple – they need to boost internal and operational efficiencies and achieve cost savings, and they want to deliver greater client centricity, personalisation and client satisfaction.

Curating the Investment Proposition for wealthy Vietnamese clients

Our assembled experts will look closely at the needs and expectations of the Vietnam private clients, from the mass affluent ranks to the smaller but very wealthy ranks of HNWIs and UHNWIs. A group of wealth and asset managers and investment specialists will look mainly at the expanding range of domestic investment opportunities, as well as look at how advisors can help clients access international assets and capture key trends.

As the Vietnamese wealth management market evolves, the investment proposition must move ahead hand in hand with the development of the private banking and private wealth management offerings. Regulation must advance, with an emphasis on liberalisation. Education of the investor base should improve so that private clients understand more about the opportunities and the products. And practices should advance towards more international levels of disclosure and transparency.

The Client Journey - from business wealth to financial wealth

Vietnam is a young economy and it has its own idiosyncrasies. Wealth management is a profession aimed at improving the lives of wealthy people, but to help them, you need to understand who they are and what makes them tick. But what exactly are the nuances of the Vietnam wealth market, what types of clients are they, where are they on their wealth journeys, and what do they most need? Vietnam is a youthful economy with a young population, and growth and optimism are widespread, so how does the wealth industry adapt its offerings and approaches to cater to these clients?

The RM/Advisor Journey – From Promise to Fulfilment

Again, the Vietnamese wealth management market and ecosystem are both relatively less developed, and that means that the talent on display is relatively less developed than in other more mature markets. Part of the Hubbis mission is to help the wealth market participants in countries such as Vietnam advance and mature. A panel discussion will aim to help RMs, advisors, CIOs, gatekeepers, asset managers and others hone and develop their skills and approaches.

After all, they are often relatively young with long careers ahead of them, and they can also be highly confident that there are great opportunities ahead. The analysis will focus on several key areas – technical skills, interpersonal or ‘softer’ skills and also technological capabilities, in other words, the ability to leverage data, AI and ML to their advantage.

Looking under the hood of Vietnam’s wealth market

Our experts will help define the different participants in the market today and look into the future. They will help determine the key elements and characteristics of the private banks, the independent wealth managers, the asset management firms, family offices, digital wealth managers/robo-advisors, fiduciary service providers, and on the regulatory side, look at the key decision-making institutions, and how they will likely try to help evolve wealth management with careful, controlled liberalisation.

How can you build a successful Private Wealth Management Firm?

A natural extension of all of the discussions and presentations at the event will then be to consider how the incumbent and new competitors can best position themselves to build the best internal structures, hire and retain the right talent, advance their digital propositions, expand their product offerings, and connect to the different segment of private clients and build with them for the year ahead.

Building a sustainable wealth management business in any country, especially one that is today considered a frontier market on its way to becoming an emerging market, is clearly challenging, but look across to more advanced and populous markets such as Thailand and there are good examples to follow. Our experts will draw on this regional knowledge as well to help shine a light on the paths to success.

These important topics, and many other topical and vital issues, will be covered in detail and with verve by our expert speakers, presenters and panellists at the Vietnam Wealth Management Forum on November 8, 2023 in Ho Chi Minh. We look forward to seeing you there…

 

And to give you even more understanding of what you can expect from the 2023 event, you can CLICK HERE to view the output from our very popular Vietnam Wealth Management 2022 event.

Nov 8

VIETNAM WEALTH MANAGEMENT FORUM 2023

Le Meridien Saigon,Vietnam