Finding a solution to the savings shortfall

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In a video interview, Andrew Waddell of Friends Provident International explains how the firm’s new product in Singapore aims to help those locals and expats who are not natural ‘savers’ to meet short-term goals – and also overcome investment biases.

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1. You have just launched a new short-term savings product in Singapore – can you tell me about it?

2. Who is the target audience for the product?

3. You have developed a micro-site and produced a white paper around the launch? Why did you do this?

4. Do you think advisers face challenges in their discussions with clients around saving?

5. What are the benefits of this product?

Video transcript

1. You have just launched a new short-term savings product in Singapore – can you tell me about it?

2. Who is the target audience for the product?

3. You have developed a micro-site and produced a white paper around the launch? Why did you do this?

4. Do you think advisers face challenges in their discussions with clients around saving?

5. What are the benefits of this product?

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